Monthly Archives: August 2016

Less than 1 percent of FCA dealerships in the United States were given this elite status Last October, Fiat Chrysler Automobiles (FCA) announced criteria for a new designation of car dealer – an elite status of Chrysler, Jeep, Dodge, RAM and/or FIAT dealership that puts the customer first. Dealers around the nation (there are around 2,600 FCA dealerships in the US) were eligible to earn the inaugural Customer First Award for Excellence in 2016. Extreme Dodge Chrysler Jeep RAM was one of 124 dealers in the nation to receive the award. The program required dealers to fulfill very specific requirements relative to customer sales and vehicle service experience. The requirements were aligned with the following five “pillars of excellence.” Customer First Award Pillars of Excellence Facility – Customers consistently find dealerships to be clean, convenient and comfortable. Facilities are certified every six months. Customer Processes – Dealer consistently executes processes for key customer interaction points, such as sales negotiation, delivery and follow up. Performance – Dealer constantly achieves high level of satisfaction from customer sales and service satisfaction surveys. Employee Survey – Survey employees annually, share findings with employees, and act on the feedback and results. Training Certification – Dealership personnel continues to meet training…